Welcome to my ‘Ponderings’, brought to you through the ‘meaningful’ conversations I have had this week.
Prompted by the past 2 weeks of ‘Ponderings’, around deep conversations and how we manage them, I have enjoyed people writing back to me about the way they encourage ‘deep conversations’, plus my ‘love in business’ pondering seemed to create some desires for this.
I am so happy about the way many of you are connecting with my thoughts. So many shared their exhaustion around the ‘social media hustle’, and the lack of real connection, and I get it. Having written and connected for over 25 years online now, I have become very aware of my own energy and reasons I still use social media.
My primary reason for seeing social media as a tool for our business is to share our beliefs and values around thriving in business together. My values are about love and deep connection, my beliefs are that business is personal. I am driven to connect business hearts, and I manifest these values in business through the beauty of belonging to a community.
My personal internal dialogue is ‘how can I attract the right people toward me?’ It took time for me to know who those right people were. Like you, I believe I can impact people, but only if my wisdom and knowledge, beliefs and values aligned and I can serve in some way through them. I can only discover this if I am given the privilege of a deep conversation. Social media in itself cannot do that, however, it can be a place that validates me and allows others to learn my ‘brand message’ and what I believe in. Social media is a brand activity, not a marketing or a sales channel, unless you are selling product through advertising.
Social media enables me to share our message, and build our brand. It is cathartic to share what is in your heart and sometimes, I believe, people gain value from a nudge or moment of inspiration, perhaps empathy within my words. It also enables me to collect my thoughts and, each time I find new ways to express myself, I can surprise myself sometimes with things I hadn’t articulated before.
However, social media can be a hustle, just as some expressed. If you look at the definition of ‘to hustle’, it states ‘to push roughly, jostle’, and that sounds really exhausting. We are all aware of how many do hustle, jostling for our attention, potentially in a rather clumsy way.
This is where proper conversations comes in, finding a way to move from social media (brand building) to building a relationship through a deep conversation. Social media has also given rise to the ‘lone wolf’, behaviours that are not natural but created through the medium of broadcast and independent rather than inter-dependent living.
Next week, I am going to share my thoughts on how many of us have actually, unknowingly, become ‘lone wolves’, and my thoughts on how to transition into being a ‘super pack animal’, crossing through the ‘pack animal mindset’.
Thank you for reading this, I honestly never take a moment of someone’s time for granted, and I hope I have given you a moment of love through my words.
With love
